How to Connect Instagram to ChatGPT
Query your Instagram data directly from ChatGPT using Sequel’s MCP server. Ask questions in plain English, with no SQL, no dashboards, and no context switching.
Short answer
Connect Instagram to Sequel, then add Sequel's MCP server to ChatGPT using the config on this page. ChatGPT can then query your live Instagram data in plain English, with no connector code and no CSV exports. Both steps take a few minutes.
How it works
Three steps to get started
Connect Instagram to Sequel
In your Sequel dashboard, go to Connections and add Instagram. Sequel handles authentication and schema discovery automatically.
Add Sequel to the agent
Copy the Sequel MCP configuration into ChatGPT's settings file (shown below). Swap in your API key from Settings → API Keys.
Ask ChatGPT about your data
Restart ChatGPT and start asking questions. "undefined" — and get a real answer backed by live Instagram data.
Why ChatGPT
What ChatGPT does with your Instagram data
Real data, not hallucinations
ChatGPT with Sequel queries your actual databases in real time. Instead of guessing or making up numbers, it fetches accurate data from your connected sources and presents verified results.
Share data insights via ChatGPT conversations
Teams that already use ChatGPT for work can now use it for data questions too. Sequel handles the database access; ChatGPT handles the explanation and formatting.
Analyze data with Python in the same thread
When SQL isn't enough, Sequel's workbench tool lets ChatGPT run Python analyses — statistical summaries, charts, transformations — without leaving the conversation.
Configuration
Add Sequel to ChatGPT
Place this in ChatGPT Settings → Connectors and replace sql_your_api_key with a key from Settings → API Keys.
ChatGPT Settings → Connectors
Server URL: https://api.sequel.sh/mcp Authentication: Authorization: Bearer sql_your_api_key
Install
Install Instagram MCP in ChatGPT
Pick your app and Sequel installs itself: a one-click link where the client supports it, that client’s own few steps where it doesn’t. Every route signs in with your Sequel account over OAuth, so there is no API key to copy and nothing to keep in sync.
Already have an MCP client?
https://api.sequel.sh/mcp
Add it as a remote (streamable HTTP) server and sign in when prompted. Skills come with it; nothing else to install. Manual setup per client
Add Sequel to ChatGPT
Server URL
https://api.sequel.sh/mcp
- 1In Settings → Security and login, turn on Developer mode.
- 2Go to chatgpt.com/plugins. Click Add at the top right, then Create MCP app.
- 3Name it Sequel and paste the URL under Connection. Leave Authentication on OAuth.
- 4Tick “I understand and want to continue”, click Create, then Allow when ChatGPT asks you to sign in.
Other AI agents
Connect Instagram MCP to any agent
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Claude Code
Query your databases directly from the Claude Code CLI — without leaving your terminal.
Codex
Give OpenAI Codex CLI real-time database access for data-grounded coding sessions.
OpenClaw
Turn your self-hosted OpenClaw agent into a data analyst that queries every source you've connected.
Hermes
Give Nous Research's Hermes agent read access to every database and marketing tool you've connected.
Grok Bot
Tell your Grok bot to add Sequel and it can query every database and marketing tool you've connected.
Muse
Give Meta's Muse one message and it builds its own connector to every source you've put in Sequel.
dots
Add Sequel once in ChatGPT and your dot can answer data questions on its own, day and night.
Other data sources
Connect other sources to ChatGPT
PostgreSQL
Query your PostgreSQL database in plain English. No SQL required.
MySQL
Instant insights from your MySQL database. Ask in plain English.
ClickHouse
Real-time analytics on ClickHouse at any scale, in plain English.
BigQuery
Query petabytes of BigQuery data in plain English.
Google Sheets
Query, write, and manage Google Sheets with AI.
Google Analytics 4
Ask your GA4 data anything. No SQL, no dashboards.
Google Search Console
Unlock your SEO data with natural language. No exports, no pivot tables.
MCP Server
Connect any MCP-compatible server and query it with AI in seconds.
Stripe
Ask your Stripe data anything. MRR, churn, refunds — answered in plain English.
Polar
Ask your Polar revenue, subscriptions, and usage data anything — in plain English.
Dodo Payments
Ask questions about payments, subscriptions, refunds and payouts in plain English.
PostHog
Ask your PostHog product data anything — with HogQL under the hood.
Mixpanel
Conversational analytics on your Mixpanel events, funnels, and retention.
Amplitude
Query your Amplitude taxonomy, funnels, and dashboards in plain English.
HubSpot
Your AI analyst for HubSpot contacts, deals, tickets, and pipelines.
Ahrefs
Ask your Ahrefs SEO data anything: backlinks, keywords, and traffic.
Apollo.io
Ask your Apollo.io prospects, contacts, and accounts anything, in plain English.
Cloudflare D1
Ask your Cloudflare D1 database questions in plain English.
Frequently asked questions
How do I connect Instagram to ChatGPT?
You need two things: (1) connect Instagram to Sequel in your Sequel dashboard under Connections, and (2) add the Sequel MCP config to ChatGPT using the setup shown above. Once both are done, ChatGPT can query your Instagram data directly.
What Instagram data can ChatGPT access?
ChatGPT can access any data available through your Instagram connection in Sequel. Use Sequel's search tool to discover available metrics and dimensions, then execute queries to pull the data you need.
Is my Instagram data sent to ChatGPT's servers?
Query results are returned to ChatGPT as context within your conversation. Only the data you explicitly ask about is retrieved. Sequel never stores your query results permanently — they exist only for the duration of the tool call.
Do I need a Sequel account?
Yes. You need a Sequel account to connect Instagram and generate an API key. Sign up free at sequel.sh — no credit card required. Then create a connection to Instagram and generate an API key from Settings → API Keys.
Can I connect multiple Instagram accounts?
Yes. Sequel supports multiple connections of the same type. If you have multiple Instagram accounts or properties, add each as a separate connection in Sequel. ChatGPT will be able to query all of them.
How do I connect Sequel to ChatGPT?
In ChatGPT, go to Settings → Beta Features → Connectors (or Settings → Integrations, depending on your plan). Enter the Sequel MCP URL and your API key as the Authorization header.
Which ChatGPT plans support MCP?
MCP connector support is available on ChatGPT Plus, Team, and Enterprise plans. Check OpenAI's latest documentation for the most current availability.
Can I use Sequel with the ChatGPT API?
Yes — you can pass Sequel as a tool in any OpenAI API request by calling Sequel's MCP endpoint and converting the tool definitions to OpenAI's tool format. Contact us for guidance on this integration.
Is my data stored by OpenAI when I query through ChatGPT?
Query results are sent to OpenAI as context within your conversation and are subject to OpenAI's data handling policies. Review OpenAI's privacy policy for details. Sequel does not store query results.
Connect Instagram to ChatGPT today
Sign up free, connect your data sources, and start querying in minutes.